Words. Marketing. Strategy.
With over 12 years of experience as a writer, marketer and brand strategist, I offer a range of services to help bring your vision to life.
I’ll help you promote your business authentically, consistently and effectively, ensuring your content reaches the right people and inspires them to take action.
Choose your adventure
Build a solid foundation for your brand through words that connect with customers.
✍🏻 1. BRAND STRATEGY & COPYWRITING ESSENTIALS
Includes:
Brand strategy workshop: Define your vision, values, target audience, tone of voice, positioning, marketing goals and more in this interactive one-to-one strategy session.
Brand strategy handbook: A bespoke brand strategy document to guide all your future communications, reflecting the findings of your brand strategy workshop.
Tone of voice guidelines: Original, easy-to-implement tone of voice guidelines for your brand, including examples of how to apply them across a range of contexts and channels.
Website copy: Professional copywriting for five pages on your website, including your home page, about page and three other pages of your choice.
Proofreading and design review: A full in-situ proofread and responsive design check of your website, to ensure your content is formatted perfectly and looks great on every device.
Ongoing support: One month of complimentary email support to answer your questions and provide guidance on how to bring your brand strategy to life.
From £3,000
📈 2. CONTENT STRATEGY & MARKETING ESSENTIALS
Grow your audience organically through strategic, consistent content marketing.
Includes:
Content strategy workshop: Identify your content themes, marketing channels, posting frequency and engagement strategy in this interactive one-to-one strategy session.
Content marketing roadmap: A customised content marketing strategy document for your business, with a clear process to follow, SMART engagement goals and growth tracking tools.
Creative content deliveries: Choose from monthly or weekly deliveries of original, on-brand content for your chosen marketing channels, created according to your content strategy.
Monthly strategy calls: Regular scheduled check-ins to analyse your marketing performance, identify opportunities for growth and adjust your strategy according to current goals.
Ongoing support: Ask questions, troubleshoot problems and receive regular ideas on how to keep your content marketing authentic, consistent and effective.
From £2,500
“Matt is reliable, experienced and an all-around nice guy. He helped us produce a website with engaging content and a great user experience. He’s one of the most talented copywriters I’ve worked with.”
Dan Sargent, Everglow
“We have used Matt for our own writing as well as our clients’ content. He also helps us to develop authentic tone of voice guidance for our brand strategy work. I wouldn’t hesitate to recommend him.”
Sue Bush, The Co-Foundry
“I’m always impressed by how quickly Matt understands what we’re trying to achieve and how au fait he’s become with our company, our clients and what we do. There’s yet to be a challenge he can’t achieve.”
Robert Lo Bue, Applingua
✨ 3. BESPOKE PROJECTS
Choose from any of the services below, or combine with one of my essentials packages for extra impact.
COPYWRITING
Website copy
Business profiles and bios
Sales copy and landing pages
Lead magnets and downloadable resources
Case studies (including customer interviews and transcripts)
Printed media (magazines, brochures, leaflets, flyers)
Advertising copy
CONTENT MARKETING
Articles and blog posts
Email content and newsletters
Press releases
Social media posts and captions
Video and animation scripts
BRAND STRATEGY
Brand messaging (names, taglines, slogans, mission statements, brand propositions, brand values, audience personas, competitor analysis)
Tone of voice (verbal identities, brand voice guidelines)
Content planning (content pillars and themes, content idea brainstorming, editorial calendars)
Workshops and power hours (collaborative strategy sessions focused on your goals)