Content that connects

Hey! I’m Matt 👋🏻

Matt Ayres profile photo

I’m a copywriter, marketer and content strategist based in Cardiff, South Wales.

I help small and medium-sized businesses attract audiences and sell more online. How? By producing authentic, consistent, engaging content that builds trust and connects with customers.

With a background in journalism and over 10 years of experience leading content projects, my services span a wide array of brand and marketing tasks, including:

  • Creative copywriting for websites, profiles and pitch decks ✍🏻

  • Brand messaging and tone of voice guidelines 📢

  • Case studies, articles, blog posts and landing pages 💬

  • Social media and email marketing campaigns 📱

  • Content strategies covering all of the above 🧭

“The quality of Matt’s work makes him stand apart from other writers. If you need tremendous copy turned around in a blink of an eye, he’s your man!”

Joseph Hatch, Green Man Festival

Previous clients include:

Admiral logo
ASOS logo
Rock Sound logo
Future logo
Confused.com logo
Green Man Festival logo
GoCompare logo
Ogi logo
The Guardian logo
Tesco logo

“Matt’s writing is authentic, considered, engaging and meaningful. He responds to feedback efficiently and always delivers work with a smile. I cannot recommend him enough.”

Ed Harrison, designer and illustrator

Get in touch

Book a free, friendly consultation about your project by filling in the form below.